All posts tagged retail florist

Tips for Writing a Good Mother’s Day Ad

Happy Mother's Day!

How many times have you seen a Mother’s Day advertisement that said something like “Don’t forget your Mother’s Day flowers,” or “Buy Mom Flowers for Mother’s Day”? Does it catch your attention? Does it make you want to buy your Mom flowers? Probably not. If a florist plans to invest time and money into advertising, […]

Tips for Maximum Performance from your Roses

Inspects-photos

Our Quality Control Manager, Giovanny Aguirre, shares his recommendations for proper care and handling of roses.  Follow these tips: Preparation Leave hard plastic inner rose sleeve intact around the roses. Strip only the foliage that will fall below the solution level. Use only clean buckets, have clean buckets prepared with a cold water hydration solution, cold […]